The Evolution of Casino Loyalty Programs 11 september 2025 – Posted in: Casino
Casino loyalty programs have considerably developed over the decades, transforming how casinos connect with their clients. At first, these programs provided simple rewards such as complimentary meals or hotel accommodations. Nonetheless, as competition increased, casinos started to introduce more complex structures to draw and hold participants. A 2023 study by the American Gaming Association highlighted that nearly 70% of casino earnings now originates from reward program members. One significant individual in this change is Jim…
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