The Evolution of Casino Loyalty Programs 16 oktober 2025 – Posted in: Casino
Casino loyalty programs have revolutionized the way players participate with gaming facilities. At first designed to incentivize frequent visitors, these programs have evolved into advanced systems that utilize data analytics to improve customer interaction. According to a 2023 analysis by the American Gaming Association, loyalty programs can boost player loyalty by up to 30%. One notable figure in this development is Jim Murren, ex CEO of MGM Resorts International, who stressed the significance of customized…
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