The Evolution of Casino Loyalty Programs 15 mei 2025 – Posted in: ready_text
Casino loyalty schemes have evolved significantly over the decades, altering the way players participate with gaming venues. In 2023, the worldwide casino field saw a increase in loyalty program involvement, with over 70% of players registered in some form of rewards program. These programs are designed to enhance player loyalty and amplify overall expenditure. One prominent figure in this space is Jim Murren, the ex CEO of MGM Resorts International, who played a pivotal role…
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